Connect with us

https://www.wideopenspaces.com/the-scentlok-and-scentblocker-story-finally-explained/

ScentLok
Scentlok And Scentblocker

Here’s the ScentLok and ScentBlocker saga finally explained, so we can all consider the air cleared.

In the vast world of hunting products, no two companies traded blows more than ScentLok and ScentBlocker, two scent control hunting apparel companies that were on the edge of innovation.

In the end, I guess you can say ScentLok won the scent free hunting clothing war, because they eventually acquired ScentBlocker.

But how did they end up there? Well, we’ll attempt to explain it all to you.

Robinson Outdoor Products

ScentBlocker was the signature brand of Minnesota-based Robinson Outdoor products. The company was founded in 1985 when they started offering scent control sprays. The company, founded by Bill Robinson, started offering ScentBlocker, a carbon-based scent eliminating line of sprays in 1997.

Robinson’s immediate rival was Muskegon, Michigan-based ScentLok, founded in 1992. The two companies quickly became rivals. They were both in the right place at the right time for a burgeoning odor control industry. Hunters had traditionally just practiced staying downwind of big game. But now, multiple companies were working on carbon clothing to suppress or completely eliminate human scent.

Both ScentLok and ScentBlocker quickly developed a devoted following of fans and bowhunting internet message boards raged with hot debate on which brand was better. It lasted for quite a few years. But there was a storm brewing that would change things in the scent control clothing industry completely.

The lawsuit

We can’t really talk about ScentLok vs. ScentBlocker without mentioning this pivotal case. In 2013, ScentBlocker launched a new type of scent control clothing they labeled as Trinity Technology. As part of the launch of their new line, they started a new ad campaign.

In the ad, ScentBlocker claimed the new Trinity technology was 40 percent more effective on absorbing human odor than carbon and 200 percent more effective than zeolite.

ScentLok didn’t believe the claims and in 2016, the parent company of ScentLok, A.L.S. Enterprises, sued Robinson Outdoor Products for false advertising. It went to a jury trial and there was a lot of debate over the effectiveness of the Trinity product vs. activated carbon products and the logistics of advertising such products.

All you really need to know is that eventually the jury agreed with ScentLok and awarded A.L.S. Enterprises $3.8 million.

Fast-forward to January 2017, and a judge overruled the jury and awarded A.L.S. Enterprises nothing. There were two reasons for the overturn. One, the judge believed Robinson Outdoors didn’t commit false advertising. Secondly, and probably most important in this case, A.L.S. Enterprises couldn’t prove any damages from the Trinity ads.

Bankruptcy

Unfortunately, the lawsuit came about at a bad time for Robinson Outdoor Products. But it wasn’t just the expensive lawsuit that hurt the company. The hunting industry has been in flux in recent years and many retailers, especially brick and mortar locations, were hurting. Many still are. A Robinson spokesman told Wide Open Spaces at the time of the lawsuit that the company was hurt by larger retailers focusing less on national brands like ScentBlocker.

Not helping the company’s profits were two unusually warm falls in 2015 and 2016. Warm temperatures aren’t just bad for the hunting clothing industry, they’re bad for the hunting industry in general.

After the lawsuit, many hunters were left wondering just what was next for the two brands. We got our answer in March 2017 when Robinson Outdoors filed for Chapter 11.

ScentLok acquires ScentBlocker

After Robinson filed for bankruptcy, all there was to do was watch and see what happened next. In July 2017, the rivalry came to an end as ScentLok made a deal to acquire Robinson Outdoors and all their assets.

While the biggest brand acquisition was ScentBlocker, ScentLok also acquired a few other hunting brands owned by Robinson in the process. This included Tree Spider, a line of treestand harnesses and accessories; ScentShield, which includes lines of cover scent, storage bags, soaps and shampoos; and Whitewater Outdoors, another hunting clothing maker.

The acquisition also meant ScentLok got ScentBlocker’s patents and access to their technologies. However, instead of just killing off the brand, ScentLok has continued to operate it as a separate entity from its own line. The brand is now known as Blocker Outdoors.

At the time of the acquisition, ScentLok CEO and owner Patrick Hylant promised to look closely at the technologies Robinson was developing. He also stated there may be some crossover in technology between the brands.

In November of 2017, right at the tail end of firearm whitetail deer season for Michigan, ScentLok announced they were uniting all their hunting brands under one corporate entity now known as Nexus Outdoors.

The end of the story?

That is basically it for how the story of ScentLok and ScentBlocker goes. I guess you could say ScentLok won. For now, both brands still live, albeit united under the same umbrella of Nexus Outdoors.

The outdoor industry, especially the hunting sector, has struggled a bit in recent years due to a decreasing interest in the outdoor recreational activities we all love. But for now, at least, these two brands will keep chugging away.

For more outdoor content from Travis Smola, be sure to follow him on Twitter and check out his Geocaching and Outdoors with Travis Youtube channels

NEXT: AN OUTSIDER’S LOOK AT MICHIGAN DEER HUNTING

WATCH

oembed rumble video here

The post The ScentLok and ScentBlocker Story, Finally Explained appeared first on Wide Open Spaces.

Follow us on Twitter @freaknhunting
Follow us on Instagram @freaknhunting

Continue Reading
Click to comment

Leave a Reply

Your email address will not be published. Required fields are marked *

Hunting

Why Passing This 180-Inch Deer Was the Right Thing to Do

https://www.wideopenspaces.com/why-passing-this-180-inch-deer-was-the-right-thing-to-do/

Facebook: Don Higgins / Higgins Outdoors

Don Higgins passes a giant buck he named Smokey in 2016. You might think he’s insane, but not so fast.

It’s common knowledge in the deer hunting world: if you want to kill absolutely giant bucks, you’ll have to pass great bucks. And, as you’ve seen in another article of ours, Don Higgins recently tagged a buck he called Smokey during the 2017 Illinois archery season. Not just any buck, but the buck of a lifetime.

Many people don’t know the history Don has with this 200-plus Illinois giant. He passed this buck many times in 2016, and Smokey was no slouch. This deer was probably a 180-inch deer then, but Don knew the potential it had with another year of development.

Along with knowing its potential, Don had this buck dialed in. He knew its personality, its favorite bedding area and its favorite place to feed. Therefore, he was extremely confident he would be able to get another crack at him the next year.

Here’s a video of one of the hunts when Higgins passed Smokey. Would I be able to do it? Absolutely not at this point in my hunting career! But do I think he’s an idiot like most hunters screamed? Absolutely not! I admire the man for his discipline, as well as his knowledge and expertise in the woods. And if a hunter has the abilities to let a deer walk like that, more power to him.

Here is the video, check this out!

Passing Smokey

Posted by Don Higgins / Higgins Outdoors on Wednesday, August 16, 2017

As you can see, this is an incredible buck for any bowhunter. When Don posted this video on his social media pages, it was followed with mixed opinions. Some praised him and many said he was a fool because the deer was at full potential.

Don Higgins

But Don was able to silence the haters this year when he harvested Smokey just like he thought he would. A whopping 207 inches of Illinois bone later, Don had harvested his second 200-inch Illinois whitetail.

Well done, Don. I just can’t get over this video and also what Smokey turned into this hunting season.

NEXT: IS IT OK TO SHOOT A DOE WITH FAWNS?

WATCH

oembed rumble video here

The post Why Passing This 180-Inch Deer Was the Right Thing to Do appeared first on Wide Open Spaces.

Follow us on Twitter @freaknhunting
Follow us on Instagram @freaknhunting

Published

on

https://www.wideopenspaces.com/why-passing-this-180-inch-deer-was-the-right-thing-to-do/

Facebook: Don Higgins / Higgins Outdoors
deer hunting

Don Higgins passes a giant buck he named Smokey in 2016. You might think he’s insane, but not so fast.

It’s common knowledge in the deer hunting world: if you want to kill absolutely giant bucks, you’ll have to pass great bucks. And, as you’ve seen in another article of ours, Don Higgins recently tagged a buck he called Smokey during the 2017 Illinois archery season. Not just any buck, but the buck of a lifetime.

Many people don’t know the history Don has with this 200-plus Illinois giant. He passed this buck many times in 2016, and Smokey was no slouch. This deer was probably a 180-inch deer then, but Don knew the potential it had with another year of development.

Along with knowing its potential, Don had this buck dialed in. He knew its personality, its favorite bedding area and its favorite place to feed. Therefore, he was extremely confident he would be able to get another crack at him the next year.

Here’s a video of one of the hunts when Higgins passed Smokey. Would I be able to do it? Absolutely not at this point in my hunting career! But do I think he’s an idiot like most hunters screamed? Absolutely not! I admire the man for his discipline, as well as his knowledge and expertise in the woods. And if a hunter has the abilities to let a deer walk like that, more power to him.

Here is the video, check this out!

Passing Smokey

Posted by Don Higgins / Higgins Outdoors on Wednesday, August 16, 2017

As you can see, this is an incredible buck for any bowhunter. When Don posted this video on his social media pages, it was followed with mixed opinions. Some praised him and many said he was a fool because the deer was at full potential.

Don Higgins

But Don was able to silence the haters this year when he harvested Smokey just like he thought he would. A whopping 207 inches of Illinois bone later, Don had harvested his second 200-inch Illinois whitetail.

Well done, Don. I just can’t get over this video and also what Smokey turned into this hunting season.

NEXT: IS IT OK TO SHOOT A DOE WITH FAWNS?

WATCH

oembed rumble video here

The post Why Passing This 180-Inch Deer Was the Right Thing to Do appeared first on Wide Open Spaces.

Follow us on Twitter @freaknhunting
Follow us on Instagram @freaknhunting

Continue Reading

Hunting

Ruger Announces New Custom Shop 10/22 Rifle with Skeletonized Green Mountain Laminate Stock

Posted from: http://huntinginsider.com/ruger-announces-new-custom-shop-10-22-rifle-with-skeletonized-green-mountain-laminate-stock/

Sturm, Ruger & Company, Inc. (NYSE: RGR) is proud to introduce a new 10/22® Competition Rifle to the Ruger® Custom Shop line of firearms. This new variation boasts a skeletonized green mountain laminate stock and a stainless steel bull barrel. The 16-1/8″ stainless steel bull barrel features black Cerakote® accents and is fluted to reduce […]

The post Ruger Announces New Custom Shop 10/22 Rifle with Skeletonized Green Mountain Laminate Stock appeared first on HuntingInsider.

Follow FreaknHunting on Instagram @ http://instagram.com/freaknhunting
Catch us on Twitter @ http://twitter.com/freaknhunting
For the hat trick, we’re on Facebook @ https://facebook.com/FreaknHunting/

Published

on

Posted from: http://huntinginsider.com/ruger-announces-new-custom-shop-10-22-rifle-with-skeletonized-green-mountain-laminate-stock/

Sturm, Ruger & Company, Inc. (NYSE: RGR) is proud to introduce a new 10/22® Competition Rifle to the Ruger® Custom Shop line of firearms. This new variation boasts a skeletonized green mountain laminate stock and a stainless steel bull barrel. The 16-1/8″ stainless steel bull barrel features black Cerakote® accents and is fluted to reduce […]

The post Ruger Announces New Custom Shop 10/22 Rifle with Skeletonized Green Mountain Laminate Stock appeared first on HuntingInsider.

Follow FreaknHunting on Instagram @ http://instagram.com/freaknhunting
Catch us on Twitter @ http://twitter.com/freaknhunting
For the hat trick, we’re on Facebook @ https://facebook.com/FreaknHunting/

Continue Reading

Hunting

Land & Legacy – Determining the Success of Your Season

Posted from: https://sportsmensnation.com/podcasters/land-and-legacy

Here is your pre-season pep rally! We take time this week to discuss how you should gauge the success of your season. Yes, big bucks are fun and play a role in our season, but there is much more weighing in on the success of a long hunting season. The outdoors is a medium or a way for you to draw closer to creation. Don’t overlook the opportunities this season to understand the importance of being silent and listening!

In addition, to determining the success of a season, we also discuss why you need to record your hunting observations. Each hunting season is an opportunity to learn more about what deer want to be doing on your property. These patterns or lack of patterns you are observing are strong indicators of the habitat work that needs to be completed on the property. We walk you through how to interpret these signs on your property. We will teach you to be intentional this hunting season and take a note pad to the stand with you. Learn more about your property and yourself more than ever this fall.

We hope this season is filled with encounters, not only with target deer, but with the Creator himself. Enjoy.Learn.Share! #ForLoveoftheLand

Follow FreaknHunting on Instagram @ http://instagram.com/freaknhunting
Catch us on Twitter @ http://twitter.com/freaknhunting
For the hat trick, we’re on Facebook @ https://facebook.com/FreaknHunting/

Published

on

Posted from: https://sportsmensnation.com/podcasters/land-and-legacy

Here is your pre-season pep rally! We take time this week to discuss how you should gauge the success of your season. Yes, big bucks are fun and play a role in our season, but there is much more weighing in on the success of a long hunting season. The outdoors is a medium or a way for you to draw closer to creation. Don’t overlook the opportunities this season to understand the importance of being silent and listening!

In addition, to determining the success of a season, we also discuss why you need to record your hunting observations. Each hunting season is an opportunity to learn more about what deer want to be doing on your property. These patterns or lack of patterns you are observing are strong indicators of the habitat work that needs to be completed on the property. We walk you through how to interpret these signs on your property. We will teach you to be intentional this hunting season and take a note pad to the stand with you. Learn more about your property and yourself more than ever this fall.

We hope this season is filled with encounters, not only with target deer, but with the Creator himself. Enjoy.Learn.Share! #ForLoveoftheLand

Follow FreaknHunting on Instagram @ http://instagram.com/freaknhunting
Catch us on Twitter @ http://twitter.com/freaknhunting
For the hat trick, we’re on Facebook @ https://facebook.com/FreaknHunting/

Continue Reading

Trending

Copyright © 2018 FreaknHunting.com

Do NOT follow this link or you will be banned from the site!